Risky Business –
The Pharmaceutical Industry Boardgame
A highly stimulating programme on pharmaceutical R&D and BD&L in the form of a boardgame called Risky Business.
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Decision Analysis in Pharmaceutical R&D
Courses for R&D portfolio managers and R&D project leaders and teams to improve strategic decision making.
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Customised Progammes
We tailor existing courses on strategy and decision analysis or create new courses for specific training needs.
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Check the Training Calendar for the next course offerings at The Catenion Academy’s facilities in Berlin.
For more information or to discuss customisation of a course, contact an instructor.
"I have worked with Catenion on several occasions — from an in–depth assessment of our ethical pipeline, to health–economic analyses, to a customised training for my executive team by The Catenion Academy. The Catenion team always focused on our specific needs as a family–owned business while providing the perspective of large pharmaceutical corporations. Their insights had great impact on our internal discussions and development."
M. Germano Giuliani
President & CEO
Giuliani S.p.A.
Customised Programmes
The Catenion Academy can customise its curricula to meet the specific needs of pharmaceutical companies. Our custom courses cover key aspects of the strategic risks of R&D, as well as how to adopt superior approaches in decision analysis in R&D portfolio and project management. We can also create new courses upon request.
Executive Course in Corporate Strategy
Corporate Strategy is a customised programme for today's and tomorrow's leaders. While each course is tailoured to the needs of individuals or small groups of up to five, the following points are usually addressed
- Mechanics of R&D
- The promise of Personalised Medicine
- Building collaborative networks
- Managing a portfolio and hedging against catastrophic risk
- New approaches to pricing and reimbursement
(3 to 5 days for up to 5 participants)
Coaching of Project Leaders and Project Teams
In–depth preparation of up–coming key decision points in the course of a project. Participants are systematically challenged with respect to their basic assumptions and analyses, the options they propose to put forward and the storyline of their draft presentations
Requires prior signing of a CDA by The Catenion Academy and a briefing of instructors.
(1 to 3 days for 3 to 9 participants)
Scenario Thinking in Decision Analysis
An introduction to the principles of dealing with risk and uncertainty, given long timelines, high costs and low success rates in R&D. Particular attention is paid to resolutely generating differentiating profiles for projects under development and markets experiencing changes. The use of these scenarios in decision trees, sales forecasting, valuation and ultimately portfolio analysis are introduced in the depth and detail required for the particular audience.
(1 to 3 days for 3 to 21 participants)
Customised Strategy Workshops
Risky Business, the Pharmaceutical Industry Boardgame can be customised in various ways. It is particularly suited to prepare a team and set the stage for the development, review or adaptation of strategies concerning R&D as well as BD&L. The Risky Business game is a 3 to 5 hour engaging experience. In addition, individual aspects can be concentrated on through workshops, simulations or breakout groups addressing topics such as:
What are the odds of success vs total failure under different R&D or BD&L strategies?
Different strategies for R&D and partnering on BD&L are defined for different teams of players: For example, no partnering at all vs minimum partnering of two thirds of all projects. Actual outcomes of the game are complemented with simulations, providing an ideal setting for strategy review meetings.
What are quantitative requirements to meet growth and launch objectives?
Different objectives are defined for different teams of participants: For instance, ensuring a minimum of 1, 2, or more launches per game turn after a certain turn. Actual experiences of teams in the game are compared with steady state analyses based on industry benchmarks for success rates and timelines in development.
Customised Courses in Decision Analysis
While pre−defined programmes for decision analysis trainings are available, we can focus on specific methods and approaches in our customised courses. You can choose from following modules in decision analysis, as well as request new modules.
- Learn how to analyse available data for your company's compound, competitor compounds and pipeline position to develop actionable development strategies with implications for market positioning and clearly defined go/no-go milestones.
- Applicability: Research and Early Development
- Learn how to pull together information on unmet need, current and expected gold standard, data on own compound and pipeline compounds to formulate realistic, data−based, competitive product profiles.
- Applicability: Early Development and Late−Stage Development
- Learn how to systematically assess and manage the risk profile of your compound by benchmarking hundreds of risk criteria in dozens of risk classes against industry standard.
- Applicability: All R&D phases
- Learn how to analyse market potential for early−stage compounds by assessing novelty, usefulness, theoretical market potential and company's position in the targeted market.
- Applicability: Research and Early Development
- Learn how to apply the widely used but tricky decision tree tool for visualisation and computation of project paths to market.
- Learn how to avoid "paralysis by analysis" from decision bushes.
- Applicability: Early Development and Late−Stage Development
- Learn how to build a forecasting tool for the entire target market of your compound including competitors, based on scoring and weighting key target profile features against medical need.
- Applicability: Late−Stage Development
- Learn how to compute NPVs, commercial and expected values.
- Learn the strengths and weaknesses of each concept and when to use and not to use them.
- Applicability: Late−Stage Development
- Learn how to condense results gained using different methods and tools, use succinct summaries and meaningful, easy to comprehend graphics.
- Learn how to derive viable options forward for a project, drawing on all pieces of information gathered using the different methods of analysis.
- Apply Catenion's proven synthesis templates and heatmaps.
- Applicability: All R&D phases
- Learn how to summarise individual project syntheses by therapeutic area, by R&D phase, by drug format or other.
- Learn how to generate options at the portfolio level, thinking in different scenarios, like resource constraints, need to fill a pipeline gap, steady state output requirements and other.
- Learn how to summarise and present portfolio scenarios in a few, meaningful graphics.
- Learn how to separate prioritisation and resource allocation.
- Applicability: All R&D phases
Risky Business Game created by Jesper Lyng Jensen, www.rbgame.com.
2010 The Catenion Academy GmbH. Except where otherwise noted, content on this site is licensed under a Creative Commons Attribution 3.0 Germany. 